As a global leader in quality assurance, localisation, & audio services for the video game industry, Universally Speaking needed a digital presence that matched their world-class reputation and the work they’ve done with iconic gaming studios.
We delivered a complete digital transformation centred around a bespoke Craft CMS website. The project encompassed everything from initial UX strategy & a full creative visual redesign, to the technical build & integration of their careers portal. The result was a high-performance platform that effectively communicates their expertise & serves as a vital tool for attracting top-tier global talent.
Our process began with a deep-dive discovery phase to understand the diverse audiences engaging with the brand, from AAA game developers to prospective employees. We mapped out intuitive user journeys & created a bold, immersive design system that reflects the creativity of the gaming industry. The new UX & UI were meticulously crafted to tell Universally Speaking’s story, showcase their impressive portfolio & make complex service offerings easy to navigate.
A key challenge was creating a design that reflected the sheer quality & depth of their work. We developed a sophisticated design system to showcase Universally Speaking’s impressive portfolio in a way that appeals to both major AAA studios & innovative indie developers. Built to be fully WCAG AAA compliant, the entire site ensures a flawless & accessible experience for a global user base, reinforcing their status as a trusted, world-class partner.
The new website successfully elevated the Universally Speaking brand to a level that reflects their industry leadership. The visually engaging platform not only impresses potential clients but has also significantly improved the quality & volume of talent acquisition. By creating a central hub for their services, portfolio & careers openings, we delivered a powerful asset that supports both their commercial & recruitment objectives for future growth.
We chose Craft CMS for its flexibility, allowing us to build a bespoke digital experience free from template restrictions. Its custom content modelling & native multi-language support were critical for a global brand like Universally Speaking, giving their team an intuitive system to manage a complex portfolio & connect with a worldwide audience.
Crucially, we leveraged Craft’s power as a headless CMS to deliver exceptional performance. This architecture was essential for the careers portal, allowing the Universally Speaking team to easily manage & moderate the site. The result was a fast, scalable, & efficient platform that gives Universally Speaking full control over their global content.
