SQLs Generated in 18 months
in Pipeline Influenced
Average Client Retention
We provide impartial, data-based expertise to ISO and Cyber Essentials consultants across the UK regarding their digital acquisition strategies.
Our lead generation service is structured for clear commercial impact. We provide data-driven performance reporting and a defined roadmap for campaign improvements. We focus on targeted outreach, precise PPC alignment, and technical stability, ensuring a sustainable acquisition platform for your business.
Below is a factual breakdown of the infrastructure improvements and campaign outcomes delivered for Litmus Sustainability.
| Their Pain | After The PMC | |
|---|---|---|
| Lead Volume & Quality | Low volume of generic inbound enquiries. | 36% measured increase in qualified leads. Generated via exact-match targeted service pages and PPC. |
| Acquisition Infrastructure | Ad-hoc prospecting with fragmented tracking systems. | Deployment of structured email prospecting and fully integrated HubSpot CRM tracking. |
| Concrete Outcomes | Unclear data on acquisition costs. |
|
We have delivered comparable technical tracking and campaign deployment for Close Brothers and other regulated organisations.
Fill out the form to outline your current acquisition targets and let us review your existing service pages.
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0161 327 4525
We focus on building scalable acquisition channels rather than relying on unpredictable inbound methods. Our team operates as a dedicated extension of your consultancy. Whether you require specific campaign execution or a full-scale lead generation programme, we provide responsive, factual communication to ensure your commercial objectives are tracked and met.
When you partner with The PMC, you gain the focus of a dedicated lead backed by a full marketing and technical team. This structure ensures consistent campaign execution, fast turnaround times, and the deployment of a wide range of tools without the risk of a single point of failure.
We believe in being completely transparent about how our lead generation services work. Here are answers to common questions about our process and pricing.
Our retainers cover PPC management, email prospecting operations, website maintenance, HubSpot support, and technical adjustments to your service pages. This ensures your acquisition channels remain functional and optimised.
We build and optimise dedicated service pages that target exact-match search intent for compliance and certification terms. This is paired with specific email prospecting and PPC to capture active decision-makers.
We operate on a transparent basis, providing regular, data-based reports on lead volume, conversion rates, and acquisition costs using a range of tracking tools and HubSpot integration.
We combine technical website management with direct acquisition tactics. By managing the underlying IT services, the website infrastructure, and the marketing channels simultaneously, we ensure there are no technical bottlenecks impacting lead generation.
We operate on a transparent retained basis. Services are billed monthly with detailed logs provided. We monitor resource allocation to ensure there are no unexpected costs.

We integrate with your existing operations to provide a structured service.
We begin with an audit of your current service pages, CRM setup, and historical lead data to identify bottlenecks and structural improvements.
We create a targeted plan that outlines priorities for PPC, email prospecting, and website optimisation, focusing purely on stable ROI.
Our team manages the full execution of the roadmap, ensuring every campaign is deployed and tested to exact technical specifications.
We track conversion rates and user behaviour on your service pages, making data-based adjustments to maintain a high-performing digital asset.
Access dedicated marketing and technical specialists for a fraction of the cost of multiple full-time hires. We provide structured execution without inflated agency fees.
We provide factual, data-driven advice on your acquisition strategy and tech stack. Our focus is on the efficiency of your campaigns and the stability of your platform.
Our agency model is flexible. You can adjust your support hours and campaign spend based on your specific business cycles and lead capacity requirements.
